Insights Media

HyperCOG – our latest EU project partnership

We are delighted to be a part of the ambitious new HyperCOG project, in which we will be participating as project partner and dissemination, communication and exploitation work package leader.

The project, which officially started in December last year, will demonstrate the potential of cyber-physical systems and data analytics to transform the process industry and associated business models – effectively helping to create the more efficient, digitised factories of the future.

Cyber-physical systems control and monitor physical processes using computer-based algorithms to provide useful information to operators. The cyber-physical system architecture being developed by HyperCOG will attempt to realise the concept of cognitive manufacturing, combining cognitive computing techniques (such as artificial intelligence), the Industrial Internet of Things, and advanced data analytics to optimise manufacturing processes in ways that were not previously possible.

HyperCOG will show the potential of these technologies and will evaluate their replicability and transferability to different industrial sectors. The project will demonstrate how data technologies embedded in a cyber-physical platform can streamline processes, achieve a step gain in efficiency, sustainability and resource utilisation, and act as a basis for the provision of new services.

Our role will be to promote the project and its results through a series of targeted communications, including all digital output, social media activity, all print materials, video output and event management. We will be making sure this information reaches the right people at the right time by developing a bespoke network of target audiences, making full use of our database of contacts we have established after more than 10 years working in this sector.

We will also be responsible for the exploitation strategy and will be working with all partners to identify the key exploitable results that emerge from the ongoing work and ensuring the best route to commercial exploitation is available by the end of the project.

• To find out more about HyperCOG, Insight’s role and the other partners involved, visit

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